Senior UI/UX Designer | 15+ Years
Professional Summary: Innovative and versatile Senior UX Designer with over 15 years of experience with companies like Amazon, CVS, Mutual of Omaha, Werner, Coors, Office Depot and BigIron Auctions. Proven track record of enhancing usability, driving sales, and boosting profitability through Human-Centered Design principles in Agile environments. Recognized for combining creativity with functionality to deliver world-class internal and external web applications. Senior UI/UX Designer who solves complex, high-stakes design problems — transforming fragmented systems and ambiguous workflows into intuitive, scalable experiences. Recognized for speed, exceptional designs that make sense, and deep understanding of users’ needs. Has designed numerous dashboards and interactive applications that help teams oversee operations and manage divisions of all sizes. Skilled in UX strategy, research, interaction design, prototyping, usability testing, accessibility, and design systems. Partners with product, engineering, and business teams to improve adoption and efficiency. Readily travels for on-site collaboration, research, and workshops. Uses AI-augmented workflows to accelerate discovery, exploration, and delivery.
Core Competencies: User-Centered Design, Hi-fidelity Human-Centered & Behavioral Design, Agile Methodologies, Usability Testing & Analytics, Prototyping & Wireframing, Brand Loyalty Enhancement, Customer Retention Strategies, AI-Assisted Interactive Prototyping & Innovation
Technical Proficiencies
Expert: UI/UX Design, Web & Print Design, Illustration, 3D Modeling, Photo Retouching, HTML5, CSS3
Proficient: Figma, Sketch, Axure, InVision, WordPress, Photoshop, Maya
Familiar: 3D Printing, Mobile Development, Java Applications, Angular CLI, TypeScript, JavaScript, Material Design
Experience
Industry Experience: SaaS Companies, B2B Businesses, Large Corporations, Mid-Size Marketing Firms.
Personal Interests: AI, Internet of Things (IoT), Smart Home Technology, Automation & Reactive Technology. Platforms: Claude, ChatGPT, Alexa, Nest, HomeKit, SmartThings, Z-Wave, ZigBee
Professional Achievements:
Optimized user engagement through data-driven analytics, rapid prototyping, and comprehensive usability testing. Consistently improved brand loyalty, customer clarity, trust, and retention rates. Enhanced visit-to-order ratios through intuitive and compelling user experiences. Successfully integrated consumer needs into user-centered designs for web and online applications.
What I Bring To The Table
UX/UI • WEB • FRONT-END DEVELOPMENT
Committed to continuous learning and excellence, with a passion for staying at the forefront of UX design and front-end development trends. Dedicated to creating intuitive, efficient, and engaging user experiences that drive business success and user satisfaction.
UX / UI
WEB DESIGN
Front-End
Recent Projects
UX DESIGN • PRODUCT MANAGEMENT • UX RESEARCH
TRUSTED BY GLOBAL BRANDS
Experience Everything
BREAK THROUGH YOUR LIMITATIONS
A Holistic Approach to User Experience
Beyond Digital Interfaces
In our increasingly digital world, it’s easy to forget that user experience (UX) extends far beyond our screens. Our daily lives are a complex tapestry of interactions, each presenting an opportunity for optimization and enhancement. While some individuals naturally gravitate towards streamlined processes, others may inadvertently overcomplicate their routines, missing chances for improvement.
As a UX professional, I’ve recognized the potential to apply my expertise beyond the digital realm. My mission is to leverage UX principles to elevate the quality of life in my personal sphere and beyond. This approach involves:
- Observing and Analyzing:
- Studying daily routines and interactions
- Identifying pain points and inefficiencies
- Recognizing patterns in human behavior
- Applying UX Methodologies:
- Employing user-centered design thinking
- Utilizing journey mapping for non-digital experiences
- Conducting informal “usability testing” in everyday scenarios
- Iterative Improvement:
- Implementing small changes and observing their impact
- Gathering feedback from family, friends, and community members
- Continuously refining solutions based on real-world results
- Embracing Versatility:
- Seeking solutions that are adaptable to various contexts
- Prioritizing simplicity and ease of use
- Considering accessibility for diverse user groups
- Continuous Learning:
- Staying informed about emerging technologies and methodologies
- Exploring interdisciplinary approaches to problem-solving
- Engaging with communities focused on lifestyle optimization
This pursuit demands keen observation of the world around me, a willingness to experiment, and an openness to continuous learning. By extending UX principles beyond the digital realm, we can create more intuitive, efficient, and satisfying experiences in all aspects of life, ultimately enhancing our overall quality of living.
The challenge lies in the vast array of possibilities and the absence of a universal solution. Each individual and situation presents unique variables, requiring a flexible and nuanced approach. My goal is to discover and implement versatile, uncomplicated solutions that can positively impact a wide range of people and scenarios.
This Is What I Do
Thoughtful work. Real-world impact.
Let’s turn a ‘what if’ into something real.